VeeCon Preview: Everything Gary Vaynerchuk Ever Wanted in a Conference

Published on May 14, 2021

An NFT convention? Is that even possible?

It’s more likely than you think.

Gary Vaynerchuk, wine critic and entrepreneur and co-founder of restaurant reservation software such as Resy and Empathy Wines, has announced VeeCon for any VeeFriends token holders.

VeeFriends is an NFT project created by Vaynerchuk that showcases his NFT collection of art. With over 10,000 VeeFriends tokens, owning one ensures you have access to VeeCon. One must have ETH to purchase VeeFriends.

VeeFriends are an indefinite token, however, they include other benefits that will expire in 2024, including admission to VeeCon.

The VeeFriends depict art showing strange characters and creatures. According to the website, these characters represent admirable traits for success and happiness, as well as pop culture references. He calls them friends due to his belief that business and friendship do not have to be mutually exclusive. There are 268 in all, each drawn by Vaynerchuk himself.

Another part of VeeFriends is that they are based on interactions with thousands of people throughout his life, making VeeFriends even more about his life and his experiences. All NFTs are resellable as well through other websites.

Each purchase will also have a contribution towards decentralized autonomous organizations, or DAOs, to further research renewable energy. This will help offset any environmental concerns over the energy use of NFTs, which have been one criticism of them.

VeeCon itself will be a multi-day convention planning to happen annually from 2022 up to 2024.  VeeFriends holders will be able to attend all three years. The date and location is not known yet, but it is going to happen in North America some time before May 5th, 2022. The details will be shared at least 180 days before the event has to happen.

In the event of  a COVID-19 related absence, VeeFriends also promises to support anyone who cannot make it to the convention through their customer service. As it is a year away, VeeCon hopes to be in a world where COVID-19 is less of an issue and traveling to something such as a convention is made easier.

As the con is in its early stages, attendees do not know what to expect just yet. However, VeeCon plans to host talks to educate people, panels where you can network with other entrepreneurs, and other activities and entertainment will hope to deliver on Vaynerchuk’s 25-year career as an entrepreneur.

 VeeCon also has its own Instagram page, which currently has the logo spelled out, alongside a video of Vaynerchuk hyping up the event. In the video, he said VeeCon comes from traveling across the world and seeing various events, picking up what he likes about each one to create his own.

According to Vaynerchuk, VeeCon is what he always wanted to create, and he hopes it will be an experience for everyone who is involved.

 If one wants to attend VeeCon, simply head over to VeeFriends and purchase one of them, then follow the instructions on attendance. Because the event is for three years, it will be an event that will sell out fast.

Danni Peck is on the Editorial Staff at Grit Daily. An award-winning journalist, she covers influencers, marketing news, and women entrepreneurs.

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