2020 Female Entrepreneurs to Watch

Published on March 5, 2020

According to Boston Consulting Group, for every dollar invested, women-founded businesses generate revenue almost two times higher than those founded by men. However, despite the success of their companies, many female entrepreneurs are still systematically being shut out of the spotlight. In honor of International Women’s Day, it’s time to celebrate some of the women founders taking the world by storm. Here are four female entrepreneurs to watch.

Photo courtesy of Maven Clinic
Kate Ryder, founder of Maven Clinic

One founder is on a mission to provide millennial women with personalized health information and access to quality medical services from vetted professionals. University of Michigan alumna and founder Kate Ryder created the Maven Clinic, a New York telehealth startup that provides women with specialized access to care on demand. Since 2015, her company has provided healthcare services to almost 200,000 patients and currently has over 1,300 specialists in its provider network. 

Photo courtesy of Kango
Sara Schaer, co-founder & CEO of Kango

As a mother of two and a former HP tech executive, Sara Schaer knows the difficulties many parents face juggling work life and home life. Schaer’s Kango helps busy families do more by taking transportation off their plates. This innovative rideshare and childcare app has garnered the attention of Uber and Lyft executives, the country’s leading school transportation company National Express, and families across the West Coast. Kango also announced a $3.6M Series A funding round in the past year, allowing them to expand their service area to include Phoenix, Arizona as of January. 

Photo courtesy of Poo~Pourri
Suzy Batiz, CEO of Poo~Pourri

After filing for bankruptcy twice, Suzy Batiz knows a thing or two about rebuilding after adversity. Batiz is the founder and CEO of Poo-Pourri, the “before you go” toilet spray now available in such retailers as Target, Costco and Bed, Bath & Beyond. She has been named one of Forbes’s wealthiest self-made women of 2019, after her company sold over 60 million bottles of the spray since it first became available in 2007. Looking ahead, Poo-Pourri has plans to expand into both shoe and pet odor, and this female entrepreneur is also working on a toxin-free cleaning line called Supernatural.

Cathryn Lavery, co-founder & CEO of BestSelf Co.

Self-professed productivity guru Cathryn Lavery believes she has found an answer to the timeless question “How can I be more productive?”. With the help of her co-founder Allen Brouwer, she transformed BestSelf Co. into a true science-backed productivity movement, launching the business from zero to 8 figures in under two years. The duo’s original Kickstarter campaign for their flagship product became a viral success, raising over $322,000 in 24 days, with an initial goal of only $15,000. In growing the brand to be the multimillion-dollar company it is today, Lavery has had the pleasure of working with industry titans including Tim Ferriss, Tony Robbins, and Daymond John. 

Caroline James is an Entertainment Columnist at Grit Daily. Whether it's about a founder following their passion or a band making waves in the music industry, she loves telling stories that influence and encourage others. When she's not writing, Caroline loves eating tacos, traveling to new places, and binge-listening to true-crime podcasts.

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