T-Mobile is considering acquiring Mint Mobile, a company partially owned by Ryan Reynolds

By Jordan French Jordan French has been verified by Muck Rack's editorial team
Published on January 12, 2023

T-Mobile, the second largest mobile service provider in the US, is reportedly in talks to acquire Mint Mobile, a budget cell phone plan provider on the T-Mobile network.

According to sources, Ryan Reynolds owns about 25% of Mint Mobile. No final decision has been made and Mint Mobile could choose to remain independent or be sold to another party. T-Mobile declined to comment, and Mint Mobile did not immediately respond to requests for comment. Reynolds became a part-owner of Mint Mobile in 2019, and has promoted the company through TV ads and social media.

Background

Ryan Reynolds became a part-owner of Mint Mobile in 2019. He has been the company’s main pitchman, appearing in their TV ads and promoting the company to his large social media following.

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Ryan Reynolds Gets Companies Sold

In 2021 advertising software company MNTN acquired Maximum Effort Marketing, the agency founded by Ryan Reynolds known for creating viral ads for brands such as Match and Mint Mobile. The agency continues to operate under its own name as a subsidiary of MNTN. As part of the deal, Reynolds took on the role of MNTN’s chief creative officer. George Dewey became chief brand officer at MNTN while continuing to serve as president of Maximum Effort Marketing.

In 2020, Diageo, the leading producer of spirits and beers, purchased a gin brand co-owned by the actor for $610 million. The initial payment of $335 million was made, with the possibility of an additional $275 million based on the brand’s performance in the next decade.

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By Jordan French Jordan French has been verified by Muck Rack's editorial team

Journalist verified by Muck Rack verified

Jordan French is the Founder and Executive Editor of Grit Daily Group, encompassing Financial Tech Times, Smartech Daily, Transit Tomorrow, BlockTelegraph, Meditech Today, High Net Worth magazine, Luxury Miami magazine, CEO Official magazine, Luxury LA magazine, and flagship outlet, Grit Daily. The champion of live journalism, Grit Daily's team hails from ABC, CBS, CNN, Entrepreneur, Fast Company, Forbes, Fox, PopSugar, SF Chronicle, VentureBeat, Verge, Vice, and Vox. An award-winning journalist, he was on the editorial staff at TheStreet.com and a Fast 50 and Inc. 500-ranked entrepreneur with one sale. Formerly an engineer and intellectual-property attorney, his third company, BeeHex, rose to fame for its "3D printed pizza for astronauts" and is now a military contractor. A prolific investor, he's invested in 50+ early stage startups with 10+ exits through 2023.

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