Grit Daily Consumer


Holiday Gift
Spencer Hulse Spencer Hulse has been verified by Muck Rack's editorial team
on September 30, 2026

The Business Model Behind Putting Your Favorite Brands in One Gift Basket

The air’s gotten colder, the holiday gifting season is ramping up, and gift baskets are about to have their busiest few months of the year. Most food companies build a product line around things they make themselves. Wine Country Gift Baskets built its business around a different idea: bringing together products from brands people already […]

Spencer Hulse Spencer Hulse has been verified by Muck Rack's editorial team
on September 29, 2026

Buldak Wants Its Fans to Help Make Noodle History

If you’ve ever taken a bite of Buldak noodles and immediately followed it with a slurp, a sharp “tss” and an “ahh,” October 1 could be your chance to turn that familiar reaction into a piece of history. On October 1, 2026, from 5:00–6:00 p.m. PDT, Buldak is inviting fans around the world to grab […]

Opaline Engagement Ring by Awareness Avenue
Jordan French Jordan French has been verified by Muck Rack's editorial team
on September 22, 2026

How Awareness Avenue Is Challenging the High Cost of Traditional Engagement Rings

Engagement ring shopping comes loaded with assumptions before a couple even sets foot in a store: that a four-figure minimum is simply the cost of entry, that a lower price might signal lower quality, and that the price tag itself is part of what makes the gesture meaningful. A growing wave of direct-to-consumer jewelry brands […]

Jordan French Jordan French has been verified by Muck Rack's editorial team
on September 14, 2026

Toilet Wine: The Luxury Wine Brand That Refuses to Act Like One

A toilet-shaped bottle. A name that almost dares you to judge it too quickly. At first glance, Toilet Wine looks like the last brand you’d expect to take luxury wine seriously. That’s exactly why it works. Somewhere along the way, self-importance started masquerading as sophistication. Not just in wine, but everywhere. Too many brands have […]

Spencer Hulse Spencer Hulse has been verified by Muck Rack's editorial team
on September 3, 2026

Bushwick Kitchen Is Betting That Sweet and Spicy Has Staying Power

When Daniel Doll looks at the evolution of Bushwick Kitchen, one of the most interesting parts of the story is not that the company entered the sweet-and-spicy category. It is that the company did so before the category had a name. Bushwick Kitchen launched in 2014 with Bees Knees Spicy Honey, combining honey with habanero […]

Rogue River Blue cheese by Rogue Creamery
Jordan French Jordan French has been verified by Muck Rack's editorial team
on August 17, 2026

This Oregon Creamery Just Beat Europe’s Best Cheesemakers On Their Own Turf

Most household cheese brands in the U.S. belong to enormous corporate portfolios, companies chasing scale, consistency, and shelf space across dozens of products at once. Rogue Creamery took a different approach. It is a small, independent, organic cheesemaker out of Central Point, Oregon, that makes one flagship product a year on a fixed seasonal schedule, […]

Allison Leeper Allison Leeper has been verified by Muck Rack's editorial team
on August 3, 2026

HSIA Changing the Conversation Around Lingerie

For decades, padded push-up bras, lace-lined bodysuits and slim Victoria’s Secret models have shaped public perceptions of what “sexy” looks like. But a growing number of lingerie brands like HSIA are responding to discontent from consumers who want to see themselves better represented. From offering a wider range of cup sizes to celebrating diversity in […]

Spencer Hulse Spencer Hulse has been verified by Muck Rack's editorial team
on July 29, 2026

Evergreen Saw Opportunity in One of Grocery’s Most Established Categories

Few sections of the grocery store appear as settled as the frozen breakfast aisle. Consumers know what they are looking for, the largest brands have occupied freezer doors for decades, and convenience has long been the category’s defining promise. It is not the kind of market where a young company would seem likely to gain […]

Kuvings Auto10 Juicer
Spencer Hulse Spencer Hulse has been verified by Muck Rack's editorial team
on July 27, 2026

Why Juicers Have a Retention Problem, and How Kuvings Is Solving It

Juicers might be the gym membership of the kitchen appliance world. People buy them with good intentions, use them heavily for a few weeks, then the habit quietly fades. The appliance doesn’t get thrown out. It just gets pushed to the back of the counter and eventually into a cabinet, waiting for the next round […]

Spencer Hulse Spencer Hulse has been verified by Muck Rack's editorial team
on July 27, 2026

As Cats Overtake Dogs in New Adoptions, the Pet Industry Is Catching Up Fast

Cats have overtaken dogs in new pet adoptions, and interest in dog adoption has been sliding for five straight years while interest in cats keeps climbing. Kittens now make up more than 80 percent of new cat households. Analysts have started calling it the Cat Renaissance, and it is less a passing trend than a […]

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