Sega backtracks on NFT plans following backlash

By Cory Maki Cory Maki has been verified by Muck Rack's editorial team
Published on January 10, 2022
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BANG Showbiz English

Sega have backtracked on their plans to offer NFTs. The ‘Sonic the Hedgehog’ creators had intended to offer non-fungible tokens – a gaming feature which operates almost as a one-of-a-kind trading card and at their highest level are part of Ethereum cryptocurrency – but have now said that while they have “started several studies” within the field, “nothing is decided at this point.” In an interview, Sega CEO Haruko Satomi said: “In terms of NFT, we would like to try out various experiments and we have already started many different studies and considerations but nothing is decided at this point…

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By Cory Maki Cory Maki has been verified by Muck Rack's editorial team

Cory Maki is a former Staff Editor and the Business Development Manager at Grit Daily.

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