Accessibility and data privacy should be at the forefront of every organization’s digital strategy. With their latest integration, Piwik PRO and Acquia are taking on these critical challenges, enabling brands to enhance user engagement while maintaining strict compliance with privacy laws.
Piwik PRO, known for its privacy-first analytics platform, now integrates with Monsido by Acquia, a web governance tool designed to improve website accessibility and compliance. This partnership empowers marketers to create more inclusive and optimized digital experiences without compromising user privacy — key for businesses navigating today’s increasingly regulated digital space.
Why It Matters
As accessibility and data privacy continue to grow in importance, companies are under mounting pressure to ensure their websites meet rigorous standards. While some organizations scramble to address these requirements individually, the Piwik PRO-Monsido integration provides a streamlined approach. It equips marketers with both robust analytics to monitor user behavior and compliance tools to ensure every user, regardless of ability, has a smooth digital experience.
This collaboration brings the best of both worlds: Piwik PRO’s privacy-compliant analytics allow businesses to track and optimize user journeys, while Monsido’s accessibility features ensure websites meet global standards like GDPR, CCPA, and HIPAA.
Key Benefits
- Holistic Experience Optimization: Marketers can now collect and analyze data to enhance website performance, user journeys, and accessibility all in one platform.
- Compliance Simplified: With Piwik PRO’s privacy-focused analytics and Monsido’s automated accessibility scans, organizations can easily navigate privacy regulations and WCAG guidelines.
- Scalability: The integration adapts to the evolving needs of both large enterprises and smaller businesses, allowing flexibility in data tracking and reporting.
What’s Next?
This marks the first product collaboration since Piwik PRO joined the Acquia Technology Alliance program. The companies plan to deepen the integration between their tools, offering a comprehensive solution for marketers looking to balance privacy, accessibility, and performance. As the digital marketing landscape shifts, partnerships like this one will help organizations stay ahead of changing regulations and user expectations.
With privacy regulations tightening and inclusivity becoming non-negotiable, this partnership arrives at a crucial time for marketers who must deliver seamless, compliant digital experiences. As Mateusz Krempa, CXO of Piwik PRO, noted, “Only data-driven organizations will succeed in the digital space,” and this integration ensures they can do so while meeting the highest standards of privacy and accessibility.
