Cheddar TV’s hit entrepreneurial series Go Fund Yourself is set to deliver another round of high-stakes, high-impact pitches this Thursday, July 17th, with Episode 8 showcasing two standout brands ready to disrupt their industries.
If you’re used to pitch shows that focus purely on the check, think again. Go Fund Yourself pairs funding opportunities with unfiltered feedback from seasoned Titans — investors and entrepreneurs who don’t just write checks, they shape companies. For founders, that means access to real capital and priceless advice that can mean the difference between “interesting idea” and “category leader.”
This week’s episode highlights two companies whose products couldn’t be more different, but whose visions share the same goal of elevating everyday experiences through thoughtful design and innovation.
Wild Tonic: Art Meets Ancient Fermentation
First in the spotlight is Wild Tonic (New Day Bottling, Inc.), founded by artist and wellness visionary Holly Skaggs. Forget ordinary kombucha, Skaggs is introducing America to Jun, an ancient ferment made with honey and green tea instead of sugar and black tea.
Wild Tonic isn’t just another functional beverage brand, it’s leading a new category, combining health-forward ingredients, bold flavor, and striking design to create an entirely different experience for wellness-minded consumers.
Skaggs, who holds a BFA from the Rhode Island School of Design, brings her fine arts background to every element of the brand, from the aesthetic packaging to the brand’s lifestyle appeal. Her pitch promises not just another drink, but a premium, holistic experience in the ever-expanding natural products market.
On Go Fund Yourself, Skaggs will get the chance to introduce the Titans, and viewers, to what makes Jun special and to share her vision for making Wild Tonic the household name for this ancient tradition with a modern edge.
Kozy Wheels: Making Adaptive Accessories Stylish
Also set to pitch is Kozy Wheels, LLC, on a mission to revolutionize how the world sees adaptive accessories. Their flagship product? Beautifully designed wheelchair blankets that prove comfort doesn’t have to sacrifice style or dignity.
For too long, adaptive products have prioritized pure function while ignoring the customer’s desire for attractive, well-considered design. Kozy Wheels is here to change that, delivering practical, comfortable solutions that people can feel proud to use.
Their upcoming appearance on Go Fund Yourself offers the chance to showcase not just their product, but their mission: to transform an overlooked market into one that celebrates thoughtful, inclusive design.
The Go Fund Yourself Edge
While the cameras will catch every moment of the pitch, the real magic of Go Fund Yourself lies in what happens after founders stop talking. Titans deliver candid, expert feedback, pushing entrepreneurs to refine their message, sharpen their strategy, and think bigger.
And for these companies, that’s priceless. Whether it’s educating the market about a new beverage category or building a lifestyle brand around adaptive design, both Wild Tonic and Kozy Wheels stand to gain not just funding but mentorship that can fuel long-term growth.
Episode 8 promises to be a must-watch for anyone who believes entrepreneurship should be as entertaining as it is impactful.
For founders everywhere, Go Fund Yourself is more than just a shot at funding, it’s a public proving ground where big ideas meet big questions. As the show continues to spotlight diverse industries and fearless entrepreneurs, it reinforces a simple truth: innovation thrives when creative vision is matched by business rigor and candid feedback.
Tune in this Thursday, July 17, at 7pmET on Cheddar TV to see it all unfold. Apply to be on the show here.
