Ecoalition: Crafting Artisanal Jewelry for a Sustainable Future

By Peter Salib Peter Salib has been verified by Muck Rack's editorial team
Published on June 24, 2024

In today’s world, where environmental degradation is at an all-time high, consumers are increasingly seeking ways to make a positive impact through their purchases. Ecoalition, a pioneering brand in the sustainable product market, offers a unique opportunity for individuals to contribute to environmental conservation while enjoying exquisite, handcrafted jewelry. Founded by Jesse Lo Re, a visionary leader with over 25 years of experience in advertising and digital consultancy, Ecoalition is not just a jewelry brand but a movement towards a more sustainable and environmentally conscious future.

Empowering Customers for Global Impact

Ecoalition’s mission is clear: to empower customers to make a real difference with their purchases. Each piece of jewelry sold contributes directly to cleaning up oceans, beaches, and lands worldwide. Moreover, for every product purchased, Ecoalition plants a tree in the Brazilian Rainforest, helping combat deforestation and preserving one of the planet’s most vital ecosystems.

Strategic partnerships with leading environmental organizations such as the Arbor Day Foundation and Copaíba Brasil support this initiative. Ecoalition is also in discussions with the World Wildlife Fund to further amplify its impact. These collaborations ensure that every purchase made has a tangible, positive effect on the environment.

Expanding Product Line and Global Reach

Ecoalition’s commitment to sustainability extends beyond jewelry. The brand is expanding its product line to include sustainable clothing and gear made from 100% organic cotton. These products are produced via a “print on demand” model using biodegradable ink, minimizing waste and environmental impact.

Looking ahead, Ecoalition has ambitious plans for global expansion. The brand aims to establish fulfillment networks across the EU, South America, Asia, and beyond. This strategic move will unlock new markets and elevate the brand’s potential to unprecedented levels, allowing for greater global impact and exponential growth.

Unique Approach to Sustainability

What sets Ecoalition apart from other sustainable jewelry brands is its comprehensive approach to environmental restoration and conservation. While many brands incorporate limited recycled materials, Ecoalition goes above and beyond. The brand focuses on actively healing the planet through reforestation efforts, creating new animal habitats, and protecting endangered species.

One of the standout features of Ecoalition’s offerings is the “Animal Spirit” jewelry line. Each bracelet in this collection not only plants a tree but also adopts a critically endangered species, such as the oceanic whitetip shark or sea turtle. This initiative resonates deeply with animal lovers and environmentalists, offering them a unique way to support wildlife conservation.

A Proven Leader with a Vision

At the helm of Ecoalition is Jesse Lo Re, whose extensive background in advertising and digital consultancy has been instrumental in shaping the brand’s vision and strategy. Jesse co-founded XCELERATE CORP, which later became part of Razorfish Global, a firm valued at $2.4 billion. His leadership has driven significant growth in multiple companies, showcasing his ability to navigate and succeed in competitive markets.

Jesse’s personal connection to the environment, as a lifelong surfer and underwater photographer, provides him with firsthand insight into the urgent need for environmental preservation. This passion is reflected in Ecoalition’s mission and operations, driving the brand’s commitment to making a meaningful impact on the planet.

The Market Potential

The market for sustainable products is rapidly growing. In the United States alone, the sustainable product market reached $14.3 billion and is projected to maintain a robust 19.5% compound annual growth rate (CAGR) from 2023 to 2032. The revenue potential for eco-friendly clothing in the US is equally impressive, expected to surpass $33.05 billion by 2032.

Ecoalition is uniquely positioned to capitalize on this growth. By offering high-quality, sustainable products that contribute to environmental conservation, the brand appeals to the increasing number of consumers who prioritize sustainability in their purchasing decisions.

Join the Ecoalition Movement

Ecoalition’s customers not only love the products but also the mission behind them. By choosing Ecoalition, individuals can enjoy beautiful, artisanal jewelry while making a significant contribution to environmental conservation. This unique combination of aesthetics and impact makes this a standout brand in the sustainable product market.

If you are inspired by this brand’s mission and want to be part of this movement towards a more sustainable future, consider investing in Ecoalition via WeFunder. Together, we can create a meaningful and lasting impact on our planet.


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By Peter Salib Peter Salib has been verified by Muck Rack's editorial team

Peter Salib is a Tech Columnist at Grit Daily. Based in New Jersey, he is an avid participant of events nationwide who's attended CES in Las Vegas consecutively since 2013. Peter is the host and producer of Show & Tell, a product showcase YouTube channel and also works at Gadget Flow, a leading product discovery platform reaching 31M consumers every month. Peter frequently works with startups on media, content writing, events, and sales. His dog, Scruffy, was a guest product model on the Today Show with Kathy Lee & Hoda in 2018 and was dubbed "Scruffy the Wonder Dog.”

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