The Woman Helping Revolutionize Dating Safety: Daniella Szetela of Tea

By Allison Leeper Allison Leeper has been verified by Muck Rack's editorial team
Published on June 17, 2025

When Daniella Szetela joined Tea, the first-ever app dedicated exclusively to dating safety for women, she didn’t just step into another job. She embarked on a mission to redefine how women date in today’s technologically driven and risky world.

Known as the creator behind the popular online persona Daniella.Your.BFF, Daniella has spent years using technology to curate meaningful connections with women across the globe. Her voice is one of empowerment, honesty, and relatability, making her perfect to champion Tea’s groundbreaking safety features.

Photo Credit: Tea

Tea isn’t your average dating app. It’s a revolutionary platform that equips women with real-time tools to vet matches, perform background checks, and even detect catfish profiles.

“Working with Tea is an opportunity to change the lives of women across the country. I want women to feel powerful, informed, and protected while looking for their happily ever after,” she explains. Tea combines two of Daniella’s main passions: leveraging creativity to solve real-world problems and advocating for women. Applying her digital marketing acuity to the app’s visionary technology allows Danielle to use her talents to help create a safer, more empowered dating landscape.

She cites countless messages from women who have benefited from her work, whether by leaving a toxic relationship or avoiding a potentially dangerous date. Knowing her work has genuinely changed lives is, for her, the ultimate reward.

But how has she managed to foster such a loyal community of followers? Daniella credits her ability to provide true value. Whether it’s through entertainment, education, or encouragement, she always focuses on serving her community.

For women navigating the modern dating world, Tea represents more than just convenience. It’s a matter of safety and self-love. From performing quick background checks to identifying red flags and ensuring accountability among users, the app fills a critical gap in online dating.

“Start by choosing you. Before worrying about finding the right person, make sure you’re protecting your energy, your safety, and your standards,” Daniella says. “Apps like Tea help take the fear out of dating. You can do background checks, reverse image searches, and even hear from other women who’ve dated the same guy. It gives you power, which leads to peace of mind.” Tea grants users the ability to take control of their dating lives by offering actionable tools that prioritize their safety.

With thousands of women already on board, Tea has launched what Daniella describes as a “dating safety movement.” By putting women first, the platform is both transforming the dating experience and shaping a cultural conversation about safety, empowerment, and self-worth in relationships.

For other entrepreneurs and creators looking to follow in Daniella’s footsteps, her advice is straightforward:

  1. Learn the art of storytelling. Stories that make your audience see themselves in your content are key to building engagement and trust.
  2. Practice consistency and resilience. No matter how big your dream is, the best thing you can do is keep going and prepare to be in it for the long haul.

Through her work with Tea, Daniella is leading the charge for safer, more thoughtful dating. But beyond building an app, she’s building bridges of trust, community, and empowerment for women everywhere.

By Allison Leeper Allison Leeper has been verified by Muck Rack's editorial team

Allison Leeper is on the editorial staff at Grit Daily.

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