Leadership Spotlight: Sam Enoka and Greensparc’s Mission for Global Computing

By Jordan French Jordan French has been verified by Muck Rack's editorial team
Published on August 16, 2024

Greensparc, based in San Francisco, is tackling the issue of unequal access to the internet infrastructure, which impacts many rural and underserved communities. Without local cloud infrastructure, people in these areas miss out on critical services like online education, healthcare through telemedicine, and the ability to work remotely. Greensparc’s solution is simple yet impactful: they build small, scalable data centers powered by renewable energy (where available) and deliver the best technologies and practices in the most difficult-to-reach communities. These centers bring fast, affordable internet and computing power to places that need it most, helping bridge the digital divide and enabling improved access to vital online services.

The strength of Greensparc lies in its exceptional team, who bring a wealth of expertise in energy markets, data infrastructure, and strategic partnerships. Led by Sam Enoka and Manu Kalia, the team has decades of experience across various sectors, giving them a unique advantage in navigating the complexities of the energy and data infrastructure markets.

Greensparc’s foundation is rooted in a deep understanding of energy markets, which is crucial for the energy-intensive data infrastructure industry. Sam Enoka and his team have extensive experience working with a wide range of power sources, including wind, solar, coal, hydro, natural gas, and nuclear. This background gives them a thorough understanding of the energy grid’s intricacies, allowing them to work effectively with utility companies and power plant operators. Their ability to manage the complex balance of energy supply and demand distinguishes Greensparc from other players in the cloud and data center markets, providing them with a significant competitive edge.

Greensparc’s Vice President of Product Development, George Reitz, has over 30 years of experience in data center equipment and infrastructure sales in Silicon Valley, having worked with giants like Amazon, Azure, and Yahoo. This background provides invaluable insights into developing Greensparc’s product and service roadmap.

Vikki Ellison, Executive Vice President of Federal Services business, brings a unique perspective from the government and defense sectors, with 29 years in the Air Force followed by a consulting role with Accenture, focusing on cloud services for the Department of Defense. This experience is crucial as Greensparc looks to expand its offerings to federal government clients.

Additionally, the team recently added a strategic deal leader from a major equipment manufacturer known for leading complex sales and partnerships. This expertise is vital for negotiating deals with major cloud service providers, setting the stage for future growth and collaboration.

Sam Enoka, Greensparc’s co-founder and CEO, has a diverse and inspiring background that has shaped the company’s mission and vision. Born and raised in North Pole, Alaska, Enoka began his career in finance and asset management before transitioning into the energy and technology sectors. He earned his MBA from Berkeley, where he developed a passion for entrepreneurship and innovation. This journey took him from institutional real estate to venture and technology, including energy-efficient computing, and ultimately into energy trading, where he spent over 15 years mastering the energy markets. Enoka’s varied experiences, from starting a hardware company focused on energy-efficient computing to trading commodities and energy, culminated in the founding of Greensparc. 

Sam Enoka’s commitment to diversity, equity, and inclusion (DEI) is a cornerstone of Greensparc’s ethos. A fellowship recipient from the Robert A. Toigo Foundation, which has long championed diversity and inclusion in financial services, Enoka has demonstrated his commitment to these values throughout his career. It is manifest in Greensparc’s approach to workforce development, focusing on training and developing new talent, particularly from diverse and underrepresented backgrounds. The company’s global expansion plans include establishing data centers in various regions and building a workforce that reflects the diversity of the communities they serve.

Under Sam Enoka’s leadership, the company is committed to bridging the digital divide and fostering global connectivity. With an ambitious vision for the future, Greensparc will significantly impact the technology and energy sectors while promoting sustainable development and equity worldwide.

By Jordan French Jordan French has been verified by Muck Rack's editorial team

Journalist verified by Muck Rack verified

Jordan French is the Founder and Executive Editor of Grit Daily Group , encompassing Financial Tech Times, Smartech Daily, Transit Tomorrow, BlockTelegraph, Meditech Today, High Net Worth magazine, Luxury Miami magazine, CEO Official magazine, Luxury LA magazine, and flagship outlet, Grit Daily. The champion of live journalism, Grit Daily's team hails from ABC, CBS, CNN, Entrepreneur, Fast Company, Forbes, Fox, PopSugar, SF Chronicle, VentureBeat, Verge, Vice, and Vox. An award-winning journalist, he was on the editorial staff at TheStreet.com and a Fast 50 and Inc. 500-ranked entrepreneur with one sale. Formerly an engineer and intellectual-property attorney, his third company, BeeHex, rose to fame for its "3D printed pizza for astronauts" and is now a military contractor. A prolific investor, he's invested in 50+ early stage startups with 10+ exits through 2023.

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