If someone had warned me in college that being a social media manager would be as soul-sucking and unforgivable as it is—well, I probably wouldn’t…
The music industry is like a roller coaster ride that could end safely or derail while going 100 miles per hour.
Ever since the first email blast was sent in 1978, email marketing has been evolving to keep up with changing customer expectations and technological developments. With…
Short-form video platform Quibi drew a slew of mainstream headlines beyond advertising trade publications for far underperforming expectations. The platform’s execs blamed its relative failure…
The decisions made by the C-suite don’t just determine the overall direction of the business — they also dictate whether it will succeed or fail.…