Campaigns are based on the wrong data and making the wrong decisions There is a consistent drumbeat of news, polls, and pundits talking about how…
Posts tagged as “consumers”
Leading brands and local businesses alike rely on innovative business and consumer data and requirements to market their products, sell directly, and advertise through multiple…
Ever since the first email blast was sent in 1978, email marketing has been evolving to keep up with changing customer expectations and technological developments. With…
Customer retention requires a well-balanced blend of gilt-edged experience and customization. While merchants cannot control offline challenges like supply chain disruption or last-mile delivery issues,…