MySizeID: The Future of Online Shopping

Published on January 20, 2020
The newest MySizeID features include: personalized fit preference, enhanced support for sizing Inclusivity and new and more personalized tutorials

Online shopping: one of the most convenient ways to get exactly what you’re looking for without having to get off the couch and put down that bag of Cheetos….well…ALMOST exactly what you’re looking for.

In the world of fashion, online shopping is a huge gamble sometimes, simply because every company sizes their products differently. Unfortunately Small, Medium, Large and XL mean different measurements to different brands.

Oftentimes, this will end up in a “when you buy it online vs. when it arrives situation.” If you’re not sure what I’m talking about then please consult the following photo:

Luckily, the constant returns and improper sizing can all come to a halt with the help of one algorithm-based shopping app. MySizeID is an Israeli-based startup that is just starting to become adopted by retailers in 2020. It’s goal is to essentially minimize the amount of online shopping returns and help you get the perfect fit every time, no matter what source you buy from.

The app simply takes your measurements by scanning your phone across your body. The app then generates accurate measurements that you can then reference against the sizing charts that most brands have on their website. After matching your measurements to the corresponding size, you should no longer have to worry about buying a pair of skinny jeans online that end up like Hammer pants, or that slim fit t-shirt that ends up looking like a crop top. MySizeID vows to take all the guess work out of online shopping.

Where Do I Find It?

Right now, it is most accessible on the app store (either Apple or Android). However, MySizeId is actually starting to work with brands to incorporate their technology into their businesses and websites. Just recently, MySizeId just partnered with U.S. Polo Association (U.S.P.A), in order to help men find their dress shirt sizes easier. Ronan Luzon, the founder of MySizeId, says:

“The partnership with Polo is a huge milestone for the company,” he said. “And hopefully in the very near future you will see more ‘tier 1’ names joining us.”

I for one, sure hope to see MySizeId explode into the mainstream fashion market. We’d all love to see the end of situations like this:

David Wee is a Staff Writer at Grit Daily. Based in Michigan, he covers entertainment, music, and fashion. He is also an up-and-coming musician.

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