Martina Slajerova wants you to try the Keto Diet — but it’s not the diet you think it is

By Jordan French Jordan French has been verified by Muck Rack's editorial team
Published on August 2, 2019

A study recently found that most of America’s food supply qualifies as “ultra-processed” and is generally unhealthy. It’s not much of a stretch to say we’re stuffing our faces with chemicals. And unsurprisingly, a lot of people choosing to skip unhealthy foods. Fortunately, there’s an app for that: the KetoDiet App.

The Keto diet has become all the rage over the past few decades and has taken a few twists and turns — including toward insects. While many traditional diets rely on calorie-cutting and subbing meat for vegetables, with keto you focus on cutting out carbs, such as bread and sugars. So you can still enjoy your steak (or crickets, if that’s your thing), so long as you skip the dinner rolls.

For Martina Slajerova — the KetoDiet app’s creator — cutting out sugar, grains, and processed foods, was less a choice and more a necessity. Slajerova was diagnosed with Hashimoto’s, an autoimmune disease that left her feeling tired and struggling to maintain a healthy weight.

If you knew Slajerova, you wouldn’t think that her diet was the problem. She ate her daily doses of fruits and vegetables, didn’t consume too much meat, and regularly exercised. Just what the typical doctor would order. Nonetheless, Slajerova struggled to find energy and was putting on pounds.

Obvious but not easy

Trying to turn things around, Slajerova ditched her traditional diet and gave keto a go. The results were borderline miraculous. By cutting out carbs and sugars, and reducing processed food, Slajerova was able to trim pounds while her energy levels surged.

But as Slajerova can attest, sticking to the keto diet isn’t easy. You’d be shocked at how easily sugar and carbs can force their way into your diet. And many processed foods that might seem keto-friendly at first glance are, in fact, crammed with sugars and carbs.

Likewise, cooking can be difficult when you’re forced to skip carbs and sugar. Still, keto experts have found ways to cut carbs while still enjoying good meals and a variety of tastes. The trick is knowing what foods to avoid outright and what carb-filled ingredients can be swapped with lower carb substitutes.

Early on, Slajerova found her diet was paying dividends. And over time, research and experimentation allowed Slajerova to expand her internal cookbook. But why, she wondered, should that cookbook stay internal?

A lot of people could benefit from a keto diet. Whether you’re looking to control your weight, boost energy, or ward off thyroid problems, keto may help. Yet the diet itself can be hard to stick to unless you know what you’re doing.

As Slajerova built up her knowledge, she realized she and other keto experts had a lot to share. There was already a ton of information out there, of course. There are countless keto cookbooks, blogs, videos, and more. For keto beginners, information shock is all too real. There are so many experts and so much information vying for your attention that it can be hard to focus.

Keto goes digital

That’s why Slajerova decided to build an app. The KetoDiet app makes it easy for users to find information specific to their diet. Want to look up meal ideas or need to check out some ingredients? You can use the KetoDiet app and get all the information you need. You can even scan barcodes to look up nutritional information.

For Slajerova, the goal is simple: help people stay on track. Given how much of a difference the keto diet has made for her life, helping other people could make a huge difference. And while there are a ton of keto experts out there, few have the personal drive that Slajerova does. Then again, few have enjoyed such life-changing results since switching to keto.

By Jordan French Jordan French has been verified by Muck Rack's editorial team

Journalist verified by Muck Rack verified

Jordan French is the Founder and Executive Editor of Grit Daily Group, encompassing Financial Tech Times, Smartech Daily, Transit Tomorrow, BlockTelegraph, Meditech Today, and flagship outlet, Grit Daily. The champion of live journalism, Grit Daily's team hails from ABC, CBS, CNN, Entrepreneur, Fast Company, Forbes, Fox, PopSugar, SF Chronicle, VentureBeat, Verge, Vice, and Vox. An award-winning journalist, he was on the editorial staff at and a Fast 50 and Inc. 500-ranked entrepreneur with one sale. Formerly an engineer and intellectual-property attorney, his third company, BeeHex, rose to fame for its "3D printed pizza for astronauts" and is now a military contractor. A prolific investor, he's invested in 50+ early stage startups with 10+ exits through 2023.

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