Illinois Realtor Kendra Keck Gives 3 Essential Tips for Home Buyers and Sellers

By Vivienne Benitz Vivienne Benitz has been verified by Muck Rack's editorial team
Published on November 28, 2023

Are you looking for the ideal real estate agent in Illinois who can seamlessly guide you through the intricacies of buying or selling a home? It’s a search that can confuse the most knowledgeable homebuyers.

Kendra Keck, a Realtor-Broker with Berkshire Hathaway HomeServices in Illinois, believes her 25-plus years living and working in the Bloomington-Normal community and serving real estate needs in all of Central Illinois could offer critical guidance.

With two decades of experience in marketing and communications, Kendra offers valuable insights for prospective home buyers and sellers in The Prairie State. The Illinois REALTOR® has distilled all of her insight into three pieces of advice to help you make informed decisions in the competitive real estate market:


Pick the right agent

Selecting the right agent for you is an integral part of your home-buying or selling process. Your chosen professional is not just a facilitator of transactions; they are responsible for your interests throughout the buying or selling process. 

“Know who you are hiring,” Kendra offers. “Your agent is your representative. Are you proud to put their name on the contract next to yours?”

The key things to look for in an Illinois real estate agent include their local expertise, communication style, professionalism, and dedication to your needs. You can ensure a smoother and more successful real estate journey by selecting a Realtor who aligns with your values and priorities.


Timing is everything

You must take the time to assess whether making a move is the right decision for you. This tip emphasizes the importance of careful consideration before diving into the real estate market, and a trusted agent (see Tip #1) can help you do so.

“Timing is everything,” the Illinois Realtor-Broker states. “Regardless of the market or interest rates, is a move right for you?”

Before jumping into buying or selling a property, take the time to evaluate your circumstances and long-term goals. Consider your current life stage, financial situation, and the emotional effects of buying or selling a home. 

A compassionate and caring agent will recognize that no investment is more important than your well-being. Kendra‘s emphasis on thoughtful timing and truly listening to her clients ensures that her clients confidently enter the real estate market knowing she has their best interest at heart at all times.


Perseverance pays off

In a market where properties can sell quickly and multiple offers are common, staying calm and trusting your real estate agent’s guidance is essential. Kendra Keck’s third pivotal insight emphasizes the importance of keeping a strong mindset when navigating the challenges of buying or selling a home.

“Patience is key,” the Illinois Realtor-Broker says. “This competitive market requires resilience. I’m here to help guide home buyers and sellers every step of the way.”

Your home is typically your greatest investment, and worthy of your time. With a positive, patient mindset throughout the process and an agent to match, you’re more likely to find the just the right fit for you. Kendra’s expertise and negotiation skills make her a valuable ally.

In the competitive real estate landscape, Kendra Keck stands out as a Realtor-Broker willing to share her wealth of experience with others. Her best advice—selecting the right agent, timing and patience—is invaluable for prospective home buyers and sellers in Illinois.

Remember Kendra’s sage advice if you are considering entering the real estate market. Choose your real estate agent wisely, ensuring they share your values and priorities. Timing is everything, so be sure to take the time to evaluate whether a move is right for you. And in the face of a challenging market, exercise patience and trust in the guidance of a seasoned professional.


The world of real estate can be a complex terrain to navigate, and the wisdom contained in Kendra Keck‘s advice is universally applicable to anyone seeking success in the real estate market. Embrace these principles when choosing an Illinois REALTOR® that is right for you, and be empowered to reach all your real estate goals.

By Vivienne Benitz Vivienne Benitz has been verified by Muck Rack's editorial team

Vivienne Benitz is a featured columnist at Grit Daily. She is originally from Germany and is a publicist at an international PR agency based in the United States.

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