Canadian Startup SRTX Wins $1 Million Grand Prize at Startup World Cup 2022

By Jordan French Jordan French has been verified by Muck Rack's editorial team
Published on October 23, 2022

Excitement was in the air at the Startup World Cup (SWC) grand finale event in San Francisco, California, on September 30.

More than 2,000 investors, startup founders, and corporate executives registered for this global gathering of innovators. Independent venture capital investors reviewed the final ten startup pitches and awarded the grand prize – a $1 million investment – to SRTX, a materials science technology company from Canada.

SRTX is a materials science innovator and sustainable textiles manufacturer that is developing ultra-durable fabrics and clothing using new materials and smart production systems – yielding better textiles with less waste. Other finalists for the $1 million prize included startups from Israel, Luxembourg, the United Kingdom, Mexico, Japan, China, and the U.S. They competed in 70+ regional competitions around the world to earn their spots.

Organized by Silicon Valley venture capital firm Pegasus Tech Ventures, the competition rewards innovation, evaluating business ideas from every corner of the globe. SWC gives startup founders the opportunity to share their vision and attract financial investment or acquire new customers. Industry speakers shared their perspectives about entrepreneurship and success.

These included Kevin O’Leary, a successful software entrepreneur who is also a judge on Shark Tank, as well as Lidia Fonseca, Chief Digital and Technology Officer of Pfizer; Thomas Dohmke, CEO of Github; Spencer Rascoff, co-founder of Zillow; Sandra Lopez, VP and CMO of Microsoft; and Diane Bryant, Chairman & CEO of NovaSignal.

The Startup World Cup global regional competitions for 2023 are already underway. 

By Jordan French Jordan French has been verified by Muck Rack's editorial team

Journalist verified by Muck Rack verified

Jordan French is the Founder and Executive Editor of Grit Daily Group, encompassing Financial Tech Times, Smartech Daily, Transit Tomorrow, BlockTelegraph, Meditech Today, High Net Worth magazine, Luxury Miami magazine, CEO Official magazine, Luxury LA magazine, and flagship outlet, Grit Daily. The champion of live journalism, Grit Daily's team hails from ABC, CBS, CNN, Entrepreneur, Fast Company, Forbes, Fox, PopSugar, SF Chronicle, VentureBeat, Verge, Vice, and Vox. An award-winning journalist, he was on the editorial staff at and a Fast 50 and Inc. 500-ranked entrepreneur with one sale. Formerly an engineer and intellectual-property attorney, his third company, BeeHex, rose to fame for its "3D printed pizza for astronauts" and is now a military contractor. A prolific investor, he's invested in 50+ early stage startups with 10+ exits through 2023.

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