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Author: Mark DiMassimo
Mark DiMassimo is a Columnist at Grit Daily. He is a direct economy expert and Chief of NYC-based advertising and business building agency, DiMassimo Goldstein.

Delta and Diet-Coke Cause Creep-Out at 30,000 Feet. Apologize.
Categories Entertainment, Life, NewsPosted on February 9, 2019

Delta and Diet-Coke Cause Creep-Out at 30,000 Feet. Apologize.

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The Real Problem with Gillette’s New Toxic Masculinity Commercial
Categories Advertising, Entertainment, NewsPosted on January 21, 2019

The Real Problem with Gillette’s New Toxic Masculinity Commercial

The internet is aflame with criticisms of Gillette’s new commercial. Here’s one you won’t read elsewhere: It’s old-f...
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Lester Wunderman, “Godfather” of Direct Marketing, Dies
Categories NewsPosted on January 13, 2019January 13, 2019

Lester Wunderman, “Godfather” of Direct Marketing, Dies

Lester Wunderman, widely acknowledged as “the father of direct marketing” has died. He was 98 years old. Direct marke...
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